FASHION COLOR TREND REPORT

Graphic design evolves every year and in we think there will be massive changes. But these 8 new graphic design trends will help you get ahead!

This was in an attempt to create a very clean and controlled design scheme. Everything about that screamed minimalist but there was not one mention of it in the press because true minimalism has been lost to the general public. It seems that the true spirit of minimalism—pared down, functional design elements—has been lost and, instead, replaced with boring black and white color schemes. We are entering a transformative new era, denoted by an exponential growth in data, robotics and intelligence. Want more see-through frames?

Graphic design evolves every year and in we think there will be massive changes. But these 8 new graphic design trends will help you get ahead!
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As ‘trends’ stay relevant longer, and consumers look to add variety through new textures, fabrics and beautiful combinations, these five core shades serve as the critical building blocks for your wardrobe.

The Roosevelt round eyeglasses in Marmalade left and Bearcat right. For the bold glasses wearer, light yellowy shades that remain within the warm neutral palette are all the rage. The round Roosevelt eyeglasses have a soft honey glow and are ideal for men with square and diamond-shaped visages.

The Roosevelt round eyeglasses — get them here! Nude is a new expression of skin color and can have many variations depending on preference. In general, it is composed of a wide palette of beige hues. Choose a warm nude color to counterbalance any pallor in your cheeks, or go for darker, brownish colors to give your face more definition. Baby Grand eyeglasses — Get yours here! For those with a prominently tanned skin, the best recommendation is the Elizabeth nude cat eye eyeglasses with black spots and yellow accents.

The frame colors are gradually built from top to bottom, starting with a yellow skin nuance and going all the way to the spotted beige browline. Elizabeth glasses in Coffee and Cream left and Prince right. Elizabeth cat-eye eyeglasses — Get yours here! The organic texture of wood is appealing thanks to its rugged look and instant associations with nature and the outdoors.

Although wood is not a suitable material for making glasses , acetate frames with a wooden finish are perfect for recreating the look. Billy B Round eyeglasses — Get yours here! Round brown eyeglasses in a wooden finish will complement people with a light skin color.

The formal look makes them a good choice for men and women who wear glasses on a regular basis in a work environment. Hell K glasses in Wenge Wood — get them here. Big Cheese glasses for men left and Owl right. The Roosevelt in Striped Cognac — see more here.

The round Swanky frame achieves a similar effect with a striped gradient and deep wood colors. This frame is perfect for men and women with all types of faces, except round. Swanky round eyeglasses — Get yours here! Bright colors and pastels can do wonders for a spring or summer outfit — not to mention the youthening effect they have when paired well with your skin color. Choose a bright color combination when you want to capture the attention and go for complementary hues to highlight your eye color.

Brunch eyeglasses frame — Get yours here! Brunch pastel frame for women — see more colors. A toned down hue is easier to match with day-to-day outfits, so this pastel pink frame is a no-frills alternative. The tortoiseshell arms give a wonderful contrast and look elegant in combination with the translucent pink shade. Keen oversized eyeglasses frame — see here! If aviators are your go-to style, then the Fairbanks frame is your best option. This unisex frame with gold and light teal accents is bold and fashionable, and it can be made into a prescription frame on request.

Fairbanks unisex sunglasses frame — see more colors. These quirky cat-eyes have a pleasant light green glow and a refreshing vintage -inspired silhouette. As you can see, there are plenty of trending options when it comes to choosing the most fashionable glasses of the year.

Available for both men and women , semi-rimless frames are both fashionable and practical. Vint and York Fitzgerald Eyeglasses in black — Get yours here! Vint and York Fitzgerald Eyeglasses in tortoiseshell. Hotsy Eyeglasses — Get yours here! They are suited for both men and women and we recommend that you wear them in a study or business environment. They are a great fit for creative people. Coffee House Eyeglasses — Get yours here!

Hipster glasses are for both men and women and should be worn with stylish outfits that underline your creative personality. Get the Keen Eyeglasses here! Aviator glasses and sunglasses have long been a favorite of eyewear enthusiasts.

The much-loved aviator silhouette is no longer just a sunglasses staple. Recently, more and more original aviator eyeglasses styles have popped up, in both old-school metal and colorful acetate shapes. Fly Boy Eyeglasses — Get yours here! Available for both men and women, aviator eyeglasses can be worn with prescription lenses or in plain form.

You can use them as a stylish accessory to up your outfits and complement your facial features. Snazzy Eyeglasses in Black on Crystal. Snazzy unisex aviators in Amethyst — Get them here! Coquette Cat Eye Eyeglasses — Get yours here! Cat eye frames are sexy yet serious and contour the image of a decisive woman who knows what she wants. Contemporary colors and subtle color details add a style boost to your favorite frames.

Try them in a trendy beige, subtle green or unique honey stripe. A see-through or clear cat-eye frame is an alternative design that combines two of the hottest eyewear trends of the year. Damme clear cat-eye frame. Damme clear squared cat-eye frame — available here. An alternative and more subtle cat-eye frame, Doll comes in Jade Green and it is sleek and elegant — ideal for re-creating vintage outfits and imbuing your look with that olden charm.

Doll Eyeglasses Frame — Get yours here! Santorini Round Glasses in Tortoise Blue — see them here. Vichy round frame in Blue — get them here. Their retro silhouette guarantees that you will not go unnoticed. Swanky Tortoise Shell Eyeglasses — Get yours here! Round frames are beautiful and simple. Rocked by the likes of John Lennon, they are a symbol of free spirits and creative people. Swanky Round Eyeglasses — Get yours here! Owl unisex round glasses — see here. An oversized round frame is perfect for you if you want to be bold.

Smaller frames are a bit more elegant, but you can always pick funky colors to be sure your entrance is remembered. The Roosevelt frame in round acetate. The Roosevelt frame in Blue Sunset — get them here! Big Timer Eyeglasses — Get yours here! Round frames are suited for square and rectangular shaped faces. They can be mixed and matched with a variety of outfits, starting from the business smart and going to hipster sweaters and hats.

Mojo — round metal glasses — See them here! A lot of celebrities are even wearing this double-bridge aviator-inspired style without a prescription, because it gives a cool allure, with a shape that is so against-the-current.

Bryant rectangular metal frame in Treasure Gold — get them here! The Firm is another one of our most sought-after navigator frames and it comes with clip-on sunglasses as well. Unisex metal frame with sunglasses clip-on — see more here. Though bold and distinctive, a statement frame should look well integrated into your outfit.

Oversized eyeglasses look good on both men and women and some specific frames such as Keen are unisex. These beauties are bound to draw attention to your face — which is exactly what you need when you are trying to get people to listen to you. Great Escape Eyeglasses — Get yours here! Go for this style when you want to make a lasting impression. Coffee house statement glasses in tortoiseshell — get them here.

For men, the Dapper oversized frame in tortoiseshell is perfect for day-to-day wear. For a more prominent impression, choose brighter colors, such as yellow gradient or royal blue with lime green accents. Dapper frame for men left and Fly Boy right. Dapper statement frame in yellow gradient — more options available here. Sunglasses trends are evolving quickly these days, with new silhouettes and color schemes every season, which is all the more reason to keep your collection up to date.

Read on for the main trends to look out for, or see our guide to sunglasses trends for a more in-depth look at sunglasses trends. The Fitzgerald Sunglasses — Get yours here! Semi-rimless sunglasses are a great fit for the dapper man as well as for the stylish woman.

They can be regarded as hipster glasses for guys because of their vintage inspired look. Swag Aviator Sunglasses — Get yours here! Aviators are amongst the best sunglasses for men and women. This timeless style has endured the test of time and has been certified unapologetically cool.

Doll Too — Get yours here! Best used when the snow is piling up and winter the sun is trying to get in your eyes, this beautiful model will be your perfect companion and accessory. Rocked in an acetate tortoiseshell frame with round blue mirrored lenses , On the Up and Up also has a keyhole nose bridge that guarantees stability if you plan to engage in any winter sports.

While the lenses are not polarized, the mirror-like lenses will deflect sun rays and ensure that your eyesight is protected. A favorite of the ladies, the oversized sunglasses style is the recipe to look like a celebrity. Bearcat Sunglasses — Get yours here! This oversized frame is a mixture between two of our favorite styles: Wear them in white with a touch of gold around the oversized round lenses or in autumn brown.

But they can be used for so much more. Like as infographics that actually add to your share or article in a meaningful way. One of the best examples of using GIFs in this manner comes from the sports world, actually. Those updates stick out more than a simple text update would.

They may not be the most breathtaking GIFs but they help people keep track of what is going on. It helps foster a conversation with their audience and that should be one of your goals when using GIFs this year.

Another way to use GIFs this year is to replace your featured images and blog headers. Like in this one from Axios about nuclear tax credits: They can still have that element of silliness that GIFs are known for. And here is another similar one from UX Planet: If you can create and share GIFs that marry those three ideas together nicely, you will be set in Cinemagraphs are basically GIFs or videos that have been completely frozen, except for a tiny area of subtle movement.

But cinemagraphs are going to continue to gain ground in Especially with more design and tech-focused companies in the world. The subtle changes in the stars may not seem like much, but they definitely add a little something that people will stop and take a look at.

Cinemagraphs are less obtuse than a GIF or a video, and can still be used in all parts of your marketing or design work. Because of that somewhat subtle movement, I believe that they are more eye-catching than a video or static image. Plus they can be little works of art that bring customers to your post or share.

Now we will see designer take a whole new approach. It will be intense, innovative and beautiful. As we have seen in previous years, most of the innovating will be done by the top tech companies.

They are the ones that have the bandwidth, money and talent to test a bunch of ideas to see what works best. Remember, is all about taking risks!

Over the past few years, many tech leaders used muted, safe and easy to digest colors. This was in an attempt to create a very clean and controlled design scheme. It was almost an attempt to show people that the sleek, functional future they have seen in science fiction movies was already here.

But now that everyone and their mom have seen this design style work for Apple, the copycats have killed the power it once held. Now, in , there will be a shift away from neutral colors like whites, grays and black, to bolder and brighter colors.

Some companies are already doing it and have been for a while, like the music wizards over at Spotify. In fact, they are already leading the pack, using bold colors mixed with professionally edited photos to create in-your-face designs.

This kind of color usage has become part of their brand, which means that their images are instantly recognizable. And when you are fighting for real estate on social feeds, powerful branding like this will help you win Some companies will be adding just a bit of color, and it will make all the difference. Using bold color accents will also help many brands cling to their minimalist roots.

By infusing bright colors with traditional neutral backgrounds, companies can give their branding a fresh new look without straying too far from what made them great. For example, we already saw this type of redesign from Instagram a few months ago. This simple redesign helped bring them into a whole new era and unified all of the different apps under one color.

And just like with Spotify, this type of bold color usage is recognizable across the web. Their design language focuses on flat, organized, and intuitive design.

Actually, a lot of the things that will be trending in are influenced by the adoption of the Material Design principles. We took their advice when designing this graphic to promote a new ebook. It has been an insanely popular featured image!

Big and daring fonts will be used to grab the eye. One of my favorite examples of this would have to be Wired. They use a mix of fonts to emphasize individual titles and establish a hierarchy of information on the page. Just take a look at some of the examples from their homepage below: They make sure the text is front and center, with the graphic used as support:. HubSpot know that the time we allocate to digest a tweet is nearing zero each year.

They combine concise, punchy copy with bold fonts to capture your attention. Additionally, the shift to mobile and extremely high definition screens will also increase the need for bold fonts. Obviously, more and more people will be using their phones to get content, and the way that content is presented will need to keep up.

Buffer uses strong headers in the body of their articles, not just at the beginning, to give them a backbone and make it easier to read across different devices. I would recommend using this approach to help people navigate long reads, no matter the screen size. We also took a similar approach, when creating this infographic template.

Mixing bold font choices with interesting colors to create an eye-catching graphic: I have been using Google Fonts for a while now because they are so versatile.

If I need to design one thing online and then add it to my slide deck, I am confident the fonts will work together. And they play nice with about every website you build. Oh, and did I mention most of these different fonts are free to use? Yeah, people like free.

And they like things that are insanely easy to use. Like this example that uses a mix of a few popular Google Fonts: As the amount of content created each year continues to increase, the need for quality images has increased as well. And to maximize the shelf life of some of these images, the creators have had to make them as generic as possible. The only problem is that the best generic images get overused by everyone.

If you have been active in tech or marketing scene lately I am guessing you have seen the following image: It has been used in landing pages on, blog headers, and even some Instagram posts. To be fair, I even used it for one of the sites I was building a few years ago. But because of the popularity of this image and other stock images like it, the authenticity has plummeted. The need for clean and perfect images in everything has only exasperated the problem as well.

As reader seeing this image for the hundredth time, I would think that the writer or creator does not care about making their work original. So why should I read it? That is why you need to start using authentic images that represent your brand. Stop using the most popular images and start making some of your own. I am guessing everyone on your team has a camera phone in their pocket. Snap a few photos of your product, office or some fun pictures of your logo and use those instead. Or if someone on your team is a budding photographer, give them a day or two to shoot some images that you can use for a year!

For example, we took a picture of some of our employees for our new website and could not be happier. By doing this, we added the human element back to our images, that so many of these stock photos are missing. The need for more authentic images will also influence icons and graphics.

Recently we have seen brands embrace this wholeheartedly as they look to differentiate themselves from the pack. This will also add a personal or fun element back into your design or content work. Many may see this trend as childish or unprofessional, but it will definitely help you stand out online. Like many of the trends in , this is a push back on the clean and almost clinical nature of design in recent years.

For example, Dropbox has adopted the use of hand-drawn illustrations in everything they do. It has become part of their brand now and is easily recognizable. Plus, it puts the user at ease, appeals to the child in all of us, and makes the product seem more accessible.

This is especially helpful if you are a large tech company like Dropbox. Another great example of hand-drawn icon comes from Casper, a mattress company. They use illustrations on almost all of their landing pages Like this interesting one below: They use illustrations in their blog headers, like this one: I am particularly a fan of some of the ones below: If you were to describe what minimalism was to a stranger, you would probably talk about a lack adornment in design, with a focus on functionality.

You would probably also think of a neutral color palette of blacks, grays, and whites. It seems that the true spirit of minimalism—pared down, functional design elements—has been lost and, instead, replaced with boring black and white color schemes. I suspect this was done to make up for the lack of processing power and screen size on mobile devices. In , that will all change. This is the year that minimalism, hopefully, gets its groove back. And that involves using a lot more color. Mobile devices are now just as powerful as computers and some even have better screens.

Another logo redesign that influenced minimalism with color happened a few years ago with Google, who happens to be a catalyst for many of these new trends.

Everything about that screamed minimalist but there was not one mention of it in the press because true minimalism has been lost to the general public. Because it did not look like it was created before color was invented and only used one shape, it was not a minimalist logo. Instead, it was more colorful and popped off the page—but it was still a minimalist logo. Everyone well, almost everyone loves GIFs. Plus, they do not require any special software to run, usually have a small file size, and can be embedded just about anywhere.

So they are better than videos and images, in most cases when loading time or data usage needs to be minimized.

And I think that versatility is what will make them even better and more useful in One of my favorite ways to use GIFs is as featured images for your blog posts or article. Instead of using boring stock images, invest a few minutes of your time in creating a GIF like the one below: It does not have to be a work of art, but it definitely will draw attention to your post when shared on social media. Duotones are simply the combining of two colors on an image, usually using very bright or contrasting colors.

They require a bit of design work but it is most definitely worth it. Only a skilled designer can really create an amazing duotone. It is honestly past my skill level but that does not mean you should not include it in your design plans! Spotify was one of the first to really push this type of design into all parts of their branding , and many other brands have followed their lead since.

They have been able to use this approach to color to stand out in not only the streaming space but music in general. And you can use it in the same way for your industry!

Design that fights back

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